

In April 2012, WWE Studios partnered with Warner Bros. The deal also included the release of 12 Rounds 2: Reloaded starring Randy Orton, having together previously released 12 Rounds starring John Cena. In February 2012, WWE Studios agreed to a new three-film deal with 20th Century Fox Home Entertainment to produce, finance and market three straight-to-DVD titles, including The Marine 3: Homefront starring The Miz, having previously worked with 20th Century Fox Home Entertainment on the previous films in the franchise, The Marine and The Marine 2. These initial releases were largely unsuccessful financially. Further projects were announced in 2010 with WWE wrestlers in lead roles, with The Chaperone starring Triple H, which was released in February 2011, and Bending the Rules starring Edge, which was released in March 2012.

Around the same time, the film announced production had been completed on another co-production with Samuel Goldwyn Films, the comedy Knucklehead, which starred WWE wrestler Big Show. In December 2009, it was announced that Patricia Clarkson and Danny Glover would star in the WWE Studios and Samuel Goldwyn Films co-production of Legendary along with WWE wrestler John Cena. In February 2009, WWE Studios announced the first film which would not feature a WWE wrestler as the lead, with That's What I Am starring Ed Harris as a schoolteacher accused of fondling kids. WWE announced the first three film projects in January 2005 The Condemned, starring Steve Austin, The Marine, starring John Cena, and Goodnight, later retitled as See No Evil, starring Kane. The name was changed to WWE Studios in 2008. Joel Simon was named as President of the WWE Films and Jed Blaugrund as Vice President. WWE Studios was formed in 2002 as WWE Films, and was seen as "a natural extension of the entertainment business" that they already featured in the weekly Raw and SmackDown television programs. The film was given a DVD release in 2012.

Before the formation of WWE Studios, the WWF had produced the 1989 film No Holds Barred featuring Hulk Hogan under the Shane Distribution Company banner, a precursor to today's company.
